Facebook groups offer a great way to connect with like-minded people, and there are many features that Facebook offers to help group administrators manage their group and maximize engagement. In this blog post, we will look at 12 Facebook features that can help you get the most out of your Facebook group!
Link a Facebook Group with Your Business’s Page
If you have a Facebook group related to your business, it’s a great idea to link it with your Facebook Page. This will help promote your group and make it more visible to Facebook users. Here are instructions on how to link a Facebook Group with your Facebook Page:
- Log in to Facebook and go to your Facebook Group.
- In the top right corner of the Group, click on the three dots and select “Group Settings.”
- Under “Group Type,” select “Linked With A Facebook Page.”
- Enter the name of your Facebook Page and click “Confirm.”
- Facebook will automatically create a tab for your Facebook Group on your Facebook Page.
This is a great way to promote your Facebook Group and make it more visible to Facebook users. If you have a Facebook Page for your business, be sure to take advantage of this feature! This will also in turn encourage your customers to interact with yourself or your page/group and your business will start to feel more like a community.
Create Rules for Your Facebook Group
Another great way to manage your Facebook Group is to create rules for it. This will help to keep things organized and make sure that everyone in the group is on the same page. Here are instructions on how to create rules for your Facebook Group:
To create rules for your group:
- Click + Add in the top right of your group.
- Click Create Group Rules.
- Enter the rules for your group and click Save.
Facebook will automatically create a tab for your Facebook Group on your Facebook Page.
Groups are about developing relationships. You’re establishing a connection with your clients and group members, who will get to know some of the folks behind your company’s name. They’re also meeting new people.
In groups, therefore, learning is frequently a key factor, with individuals congregating around those who provide them with a lot of information.
Facebook’s mentorship option allows group members to join as a mentor or mentees, so admins can match them up. They’ll be led through a guided program your brand offers inside your group, which will keep everything connected to you.
How to set up mentorship
Do you want to provide mentorship? Return to that “group settings” tab and scroll down until you see the Mentorship option.
You’ll discover that group services include parenting assistance, career advancement, skill development, job hunting, and general assistance. Choose the one that is most relevant to your organization.
Facebook has templates ready to go for the mentorship program, so there’s not a ton that you need to do on your end.
If any of your team members will be mentors, you may provide formal training and targeted feedback to mentees and mentors on various topics throughout the program.
Filter the content we see
We can now filter the material we want to view, select whether or not we want to be alerted about all postings, posts from our friends, or just the highlights as a member of a group.
However, as an administrator of your group, you would urge your members to accept all alert notifications.
As you can see, groups are becoming an excellent location to keep track of your materials, notify your members, and get real-time value and content that will generate interest.
Do you want to go above and beyond and give special material just for your group? The way to go is with learning modules.
You may add your own courses, information, and other aspects to the site. This enables you to construct instructor-led lessons as well as group activities that members can engage with like taking an online course.
How to set up learning modules
Once you’ve turned on social learning components, go to the “Learning” tab that has now appeared in your group’s navigation bar. You may select “Create Unit.”
Each individual should be treated as a unit in a course. If you were creating content for a group on bookkeeping, you would have units like “How to Make a Submission,” “How to Do freelance Taxes,” and “What Rates You Can Charge.” Each one will go well with the others, yet they will each be distinct topics.
You should identify each component and provide a description. It can be chosen as an alternative, allowing you to skip ahead to other materials if desired.
You may also include more posts within each unit. You might have one about how to prepare for freelance taxes, another on recording earnings, and another on finding a CPA. These will all be included in the unit, and you’ll be able to add files, graphics, and other material.
Until you decide to remove it, your members can view this information.
Simplified Member Cleanup
The easiest approach to maintain your Facebook group well-organized and clean is to utilize Facebook’s Simplified Member Cleanup tool. This function enables you to quickly remove inactive members from your group.
There are a few different options within the group settings to do this. One involves using the ‘unavailable’ section where you can remove people who have joined the group but whose profiles are now unavailable for any reason.
There’s no bulk feature for this currently but it does mean if you have problem members, you can easily find and remove them one at a time.
Rule Violation Notification
One of the best ways to keep your group organized and clean is to utilize Facebook’s Rule Violation Notification tool. This function enables you to be notified when someone violates the rules of your group.
For a long time, these rules were only enforceable if another member reported it or if an administrator was keeping track of all the interaction.
Now, Facebook automatically scans posts and comments, and any infractions are flagged for an administrator to review. A note may be added and sent to the user if the admin chooses to remove a post or comment.
You may ban a member from the group for up to a week, mute them (so they can view postings but not respond), or instantly remove them.
Badges are a way to make people feel special and know how their contribution matters. Badges are an optional feature that allows group members to feel unique and understand how their contributions impact the overall success of the team.
Unique badges appear next to someone’s name when that user is activated, recognizing them as an admin, a new participant, a charter member, celebrating membership anniversary, a conversation starter, a conversation booster, a storyteller, a rising star, and more.
Groups with more than 50 members may allow badges. They’re visible to the entire group, and once assigned, they stay visible for approximately a month.
This functionality will enable group proprietors to collect fees when they accept or approve a new member. This will allow individuals to start and run membership organizations entirely from their Facebook groups, significantly lowering the entry hurdles.
For example, organizations that start a paid mastermind group must now handle payments on their own before inviting members to a private Facebook group.
It goes against the grain to build a paywall when other companies are making it simpler and easier than ever before to join. However, you understand that anybody who pays to be in the group genuinely desires to be there and is willing to get and provide value.
The most effective approach to increase group bonding is to get individuals to participate in activities together. It’s fantastic for someone to post something for everyone to read or watch at their leisure on Facebook, but the effect grows exponentially when a lot of people can read and comment simultaneously.
This communal viewing experience, like how viewers interact while watching a live video, will help create a sense of belonging and develop relationships.
Watch parties are simple to organize. Create a post when you’re in your group. The option to participate in a “Watch Party” will be present. You’ll have the option of selecting a video next.
These are videos that you can post on your social media profiles so long as they’re public. You may add multiple videos to your queue, and search for movies to add to it.
This is an excellent feature that’s currently underutilized, so it would be a good idea to advertise the watch party in advance, letting people know what it is, when it will happen, and how they may get involved.
Facebook Group Insights
Facebook group insights are a great way for group administrators to measure the engagement of their group. Facebook group insights provide data on how many people are viewing and engaging with your posts, as well as demographic information on your members.
Facebook’s Group Insights feature is a great way for group administrators to measure the engagement of their groups. This function provides data on how many people are viewing and engaging with your posts, as well as demographic information on your members. This data can help determine the effectiveness of your Facebook group’s content and help you to optimize your group for maximum engagement.
Why do I need a Facebook group?
If you have an online or physical business then running a Facebook group can be a great way to encourage your customers or audience to interact with you. Facebook groups have been known to encourage a better relationship between business owners and their customers.